AUKLR was founded with a mission: to inspire and impact the world with technology, purpose, and affordable. We're constantly asking ourselves how we can do more and make a greater impact—and that starts by reimagining everything that a company and industry can be. And we've learned that it takes creativity, empathy, and innovation to achieve that goal. Every idea starts with a problem. Ours was simple: Automotive infotainment was lacking in small and medium vehicles. It turns out there's a simple explanation. The Digital Cluster industry is dominated by a single company that has been able to keep prices artificially high while reaping huge profits from emerging EV startups who have no other options. AUKLR was started to create an alternative. By circumventing traditional channels, designing digital cluster in-house, and engaging with EV Startups directly, we're able to provide higher-quality, better-performing rich features which is affordable and can be installed in all-segment vehicles for majority of automobile industry.

We believe that Clusters are evolving from analog meters and gauges to all-digital clusters that provide the information you need for a safe, convenient and stress-free drive. We strive to offer an intuitive user interface to present this information in an ergonomic and easy-to-consume manner, making your journey a relaxed and pleasant experience to every vehicle on this planet. There's nothing complicated about it. Fantastic cluster, fantastic journey. In the winter of 2022, we launched our first-ever brand of Digital Cluster, Auklrby Naren Karthikeyan. We believe that digital cluster should reach every class of vehicles and everyone's ride more fun, memorable and safe.